How to Create Blog Posts That Remain Relevant Over Time

imageOf my Top Ten most viewed posts in 2015, six of them were posted in the eighteen months before.

This could mean that a large amount of what I created last year was rubbish. Or, (as I like to put a positive slant on things), it could be because these six particular posts remain relevant to an audience regardless of time.

Suzie Speaks has never had a niche – I write about what I feel like, whenever the urge takes hold, and over the last two-and-a-half years I have amassed hundreds of posts that range from my daily experiences, reviews and thoughts, to listicles, ‘How To’s’ and photography.

It is generally the listicles – a list of things on one particular topic – personal stories and How To’s that have proven to be the most popular as time has progressed, and I regularly see posts on Pinterest (my new favourite place on social media) that have been published several years ago that are still being repinned because of their continuing relevance.

For example:

23 Things You Should Do Before You’re 23 was written in 2014 in response to an infuriating article that went viral. At the time of publishing I received a good response, but over several months I noticed that, while the number of views were lower than they were initially, the post would frequently appear in my daily stats without any promotion. Sometimes there would is a spike, where someone has obviously recently read it and shared it on their social media, but as you can see from the stats table it generally remains at a constant of ten to twenty views a day. Continue reading