A hashtag, put simply, is a label or category that allows others to find something within a specific theme or content and are primarily used on Twitter and Instagram. Once you have copied a URL or used the share button on a post, hashtags can be used to direct your post towards the people you want to read them. On Twitter you can use a hashtag for everything – #cats, #dogs, #football, #sandwiches – but as a blogger the main focus is to use categories that will gain interest in your content and grow your readership and traffic.
Using Trending Hashtags
Trending hashtags are the most popular things on Twitter at a particular moment in time and at several points in the last few years I have written a post about a topic while it was trending, with immediate effect on my traffic once it was posted.
You can find the trending hashtags in your search section of Twitter – the 20 most popular ones will automatically appear. If something is trending, take the opportunity to base a post around a hashtag and tweet it out. Continue reading →
Pinterest, despite all of the updates and changes that have been made over the last 9 months, is still a primary source of traffic to my blog. I took my time to join and develop my boards (and I wish I’d have done it sooner) but it remains my favourite way to share my posts and to access interesting posts that cover posts of lots of different topics.
One of the easiest ways of boosting my traffic has been the creation of my own board and joining those created by others.
Essentially, a blogging group board is like an ongoing link-up and sharing opportunity (and those of you who follow the blog regularly will know how much I like I good party). It works in the same way as all the other boards, but instead of just the creator sharing their pins, others are allowed to join the board and pin their own posts and posts from others that they have enjoyed. The more members and followers a board has, the more likely the pin will be seen and repinned elsewhere.
Each board is different, usually with specific rules depending on the creators preferences. Some are a free-for-all, ie. you can pin as many posts as you like, while some only allow one pin a day. Others ask that you share someone else’s post along with your own. Some are focused solely on a theme – blogging tips, DIY, recipes, crafts, beauty. Some have no theme at all, as long as they are blog posts. Continue reading →
Of all of the blogging regrets that I have, my hesitation when setting up my social media accounts is the biggest. Why?
Because my social media is now responsible for HUNDREDS OF THOUSANDS of referrals of my total views.
The problem with social media is that, during the initial set-up in particular, it’s incredibly time consuming, even when using schedulers. Posting a blog post now doesn’t just involve pressing the publish button – I think about keywords, create a pinnable image for Pinterest and then pin it, tweet it using specific hashtags, stumble it, share it on Flipboard and then share it again into specific Facebook groups. I then use my BoardBooster Pinterest scheduler to incorporate my latest post. How, when and where I share it will depend on the specific day and time so that they get the maximum audience. Continue reading →
SEO, or Search Engine Optimisation, is a big thing in the blogging world, and I’ve read a number of posts about how to use it to increase traffic to the blog. Over the last few years I have started to get a large amount of referrals from search engines, and I love seeing the sorts of things that people have typed in and stumbled across my blog as a result.
Some, I can explain, because I know that a few of my posts are on the first page of Google. For my post ‘23 Things You Should Do Before You’re 23,‘ which still remains as one of my most popular, I often receive things like ‘things to do before 23,’ or ‘What should I do before my 23rd?’. For ‘Nine Things That We Don’t Owe Anyone,’ I get terms like ‘I don’t owe you,’ or ‘things I shouldn’t owe people.’ Recently, with the ‘Trigglypuff‘ saga taking the internet by storm, I have received lots of terms with Trigglypuff mentioned.
However, it’s becoming more frequent that I am finding sentences that make me wonder what on earth I have been writing over the last three years. I’ve always considered this blog to be at a PG rating, with only one or two references made to adult content. However, it’s clear that a large amount of my search terms are focused on these references, so at this point I’d like to warn you that the content of the rest of this post may get a little rude… You may wish to read some of it peeking out through your fingers. Or avoid eating… Continue reading →