Of all of the blogging regrets that I have, my hesitation when setting up my social media accounts is the biggest. Why?
Because my social media is now responsible for HUNDREDS OF THOUSANDS of referrals of my total views.
The problem with social media is that, during the initial set-up in particular, it’s incredibly time consuming, even when using schedulers. Posting a blog post now doesn’t just involve pressing the publish button – I think about keywords, create a pinnable image for Pinterest and then pin it, tweet it using specific hashtags, stumble it, share it on Flipboard and then share it again into specific Facebook groups. I then use my BoardBooster Pinterest scheduler to incorporate my latest post. How, when and where I share it will depend on the specific day and time so that they get the maximum audience. Continue reading →
It’s common knowledge that employers will check social media pages during an interview process and things that are deemed inappropriate can have a potentially damaging impact on a candidates success when applying for a job. Similarly, there are endless stories of people who have had their employment terminated after posting something online. Social media has now become a part of our daily lives, to the point where are now teaching students in the education system about how to manage social media accounts appropriately.
It seems logical for me that blogs that are solely for the purpose of business should be handled in a professional, efficient and eloquent manner, in the same way you would expect someone in any profession to behave in person within the workplace. Continue reading →
A little while ago I gave a presentation at the Annual Bloggers Bash in London with the focus being on monetising a blog and using a blog to make money in other creative and writing fields. Since then, I’ve received numerous requests to post the content of my presentation for those who were unable to attend, so here it is (hopefully with a little less waffle)…
Having a blog has been a life-changing experience. It has allowed me a lifestyle that I could have only previously dreamed of and enabled me to take more control of when and where I work and who I work for. Four-and-a-half years ago I was working as a teacher, I had an outstanding reputation and good results and was in a financially stable and secure role… And I was miserable – stressed, tired, depressed and had started to develop panic attacks. Writing has always been therapeutic and the house was beginning to become overrun by beautiful notebooks containing my scribbles, so The Bloke (who is an IT Technician) suggested that I start a blog. After a particularly bad day I signed up to WordPress, hastily gave myself a name, wrote a post and pressed the publish button. That was it – there were no expectations or technical knowledge behind what I was doing (I don’t think I even used tags for the first few weeks) – but it became a hobby that I quickly found satisfying. That was in April 2013 and by March 2015 I handed in my resignation and left the teaching profession at the end of the academic year. Continue reading →
Do you need help with growing your blog? Social media, affiliate or content marketing? What about web development?
Meet Ashley Rader, the creator of Blog Genesis. She’s living my blogging dream –
Building blogs and websites, and growing them into successful businesses has afforded me a freedom and flexibility that I never dreamed would have been possible. I work from home and I get to be around for my kids – able to attend school functions and sporting games and dance recitals and all of those special moments – moments that I know will be gone all too soon.
Creating her first website back in 2004, Ashley developed her SEO skills to grow her website to spot #3 on Google for an extremely competitive search phrase – and with that, came her first million dollar year. Fast forward a few years and she came to the painful realization that she had put all of her traffic and marketing “eggs” into the SEO basket. When Google made some changes to their ranking algorithm, she lost almost all of her rankings – and with it, all of her traffic – and income. Continue reading →
Every so often, something on the internet really takes off, and as per usual, I am one of the last ones to hear about it.
Over the last few days, I have been following the saga surrounding Cracker Barrel in the US, a man named Brad and his wife.
Brad was incensed after his wife was allegedly fired from her job at a branch of Cracker Barrel after being told that she ‘wasn’t working out,’ despite the fact that she had worked there for eleven years. He took to his own Facebook page at the end of February after contacting the company for an explanation and received no response, which quickly went viral when he posted a similar thing on Cracker Barrel’s Facebook page. Continue reading →
Last week I decided to go through my old blog posts, which had quite a negative impact on my general confidence about my content and I had a little meltdown on the blog. After receiving lots of good advice from the blogging community I decided to ignore my initial knee-jerk intention to delete hundreds of posts that I considered to be inferior and instead spend a bit of time recycling some of my earliest articles.
There were a number of reasons for this:
1. My blog is nearly four years old, and I have a much bigger audience than when these posts were originally published. I wanted to reach my newer audience who would not have seen them.
2. My writing style has changed and my earlier offerings aren’t consistent with the quality (at least, in my opinion) that I produce now.
3. My lifestyle has changed for the better. The negative tone of some of the posts are no longer relevant to my general mindset. Continue reading →
At the start of 2017 I created a Facebook group – ‘Big Up Your Blog.’ I’m a member of several Facebook groups, but I find that there aren’t very many opportunities for people to actually connect and share their blog and social media accounts, so I started a ‘Social Saturday’ every week where participants could share their social media links, grow their following and connect with lots of other bloggers. Continue reading →
Blogging is now a viable career option and there are endless examples of bloggers who have monetised their site to the point where they can quit their 9-5 job and live the dream.
Consequently, the bloggosphere (blogisphere? blogosphere? There really should be some clarification on this) is filled with ‘Earning Reports’ (which I often ignore), along with a bajillion things that we should all be doing to optimise our traffic and increase engagement to our sites. I apparently need an email list, in which I should offer incentives. I should be part of an Instagram pod or tailwind tribe. I should be self-hosted and have a professionally designed site, I should have paid advertising across all of my social media. I should be building up my social media accounts by following and then unfollowing people.
No wonder so many bloggers are feeling overwhelmed or disappointed with the fact that they haven’t been able to quit their job after blogging for two months. There’s so much conflicting information that many feel the need to do everything because they have seen that it works for someone else. Continue reading →
I’m always envious of travel bloggers, in particular when I see their beautiful posts of all the places they have visited and the experiences they have had.
Tiffany is one such blogger. The creator of ‘A Girl and Her Passport,‘ she is an American ex-pat living in Qatar, and she describes what she does in her About page:
Hi, I’m Tiffany… From here, I travel the world exploring countries’ culture, art, history, and food and to share it with my readers through stories and photography. My focus is on independent travel with an eye for finding the uniqueness of each place I visit.
I can’t believe that it’s the start of February already! And what a month it has been!
No two days have been the same – I’ve been doing some supply teaching and freelance music on certain days, blogging on others. My niece – Baby Squidge – arrived and I’ve been up north a few times to bask in all of her squidgy glory. My new Facebook group has gone from strength to strength, becoming an amazing group of people that I’m immensely proud of… Continue reading →
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