How to Create Evergreen Blog Content

How to create evergreen blog content

There are two types of content that I usually post on my blog:

Daily Experiences – things I see and do, journal-type notes, general thoughts etc. These posts are generally just for fun – I write them for enjoyment and they keep within the original purpose that the blog was intended for: therapy. I don’t pay much attention to SEO, keywords or images as I know that these sorts of posts will be seen over a period of about a month and then will be considered to be out of date. Essentially, non-evergreen content that has an expiration date.

Evergreen Content – posts that will be generally relevant over long periods of time and aren’t necessarily specific to my own life. Within these I am much more focused on keywords and SEO techniques, I spend a much longer period of time crafting beautiful and pinnable images and I make sure that I link to other relevant posts. I also focus heavily on these sorts of posts across my social media sharing, often resharing them at intervals to give them a boost in promotion at a later date. Continue reading

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Props Under £20 for Creating Beautiful Blog & Instagram Images

Props under £20 for creating blog and Instagram images

This post contains affiliate links, which means I receive a small amount of money if you make a purchase from any of the Amazon links included

I’m certainly not a photographer by any means (that is more of The Bloke’s passion than mine), but one of the things that I enjoy doing in my free time is experimenting with props and different flat lay images that I can use for my blog and social media.

I’ve written about creating beautiful flat lay images before, but this was more about the process of how to set them up. Since then, I’ve received lots of questions asking about prop and budget ideas from others who want to create their own but don’t want to spend a fortune doing so.

There’s a million different advice posts and tutorials on the subject, but what I’ve discovered when trawling through a some of them is that many have splashed out on different lighting rigs and light boxes, backdrops and props and use an expensive SLR camera. Continue reading

Useful Twitter Hashtags for Bloggers

Useful twitter hashtags for bloggers

What is a Hashtag?

A hashtag, put simply, is a label or category that allows others to find something within a specific theme or content and are primarily used on Twitter and Instagram. Once you have copied a URL or used the share button on a post, hashtags can be used to direct your post towards the people you want to read them. On Twitter you can use a hashtag for everything – #cats, #dogs, #football, #sandwiches – but as a blogger the main focus is to use categories that will gain interest in your content and grow your readership and traffic.

Using Trending Hashtags

Trending hashtags are the most popular things on Twitter at a particular moment in time  and at several points in the last few years I have written a post about a topic while it was trending, with immediate effect on my traffic once it was posted.

You can find the trending hashtags in your search section of Twitter – the 20 most popular ones will automatically appear. If something is trending, take the opportunity to base a post around a hashtag and tweet it out. Continue reading

The Bloggers Bash Awards Are Back!

Annual Bloggers Bash

Now in its fourth year, the Annual Bloggers Bash returns bigger and better than ever. The venue is booked, and the committee is busy working behind the scenes to ensure the day is full of fun, learning opportunities, networking, and, of course, the blogtastic award ceremony.

This year, the awards are being sponsored by Greenstory – a fantastic eco-friendly company who are awarding each of the winners with a STONE notebook… Yes, a notebook actually made of stone. For more details, check out my review of the notebook here:

The nominations will open soon but we wanted to share the award categories with you to give everyone plenty of time to think about who they feel deserves a nomination.

Get your thinking caps on and keep an eye out for future posts. Nominations will open on March 6th, 2018. Continue reading

Lessons, Limoges and Lilliput Lane

George Orwell’s house in Notting Hill

This week has been a little hectic. The Bloke has had a week off, we’ve been organising a bajillion things at once and trying to spend some quality time together, and I’ve been desperately trying to keep on top of my daily checklists. It’s been a mixed bag of fun and stress all rolled into one busy package.

But, we’re never too old to learn new things, and this week I have learned a lot.

A raspberry in a glass of prosecco makes it taste less like what I imagine unwashed feet do. I must be the only female I know who doesn’t like it, but it’s almost palatable with a raspberry.

Upgrading on a travel West Midlands train is a pointless waste of money.

I make a mean French Toast, after trying it out for the first time last Sunday. My buzz was cut short, however, after my friend informed me that her 11 year old regularly makes it for herself. Continue reading

Greenstory STONE Notebook: A Review

 

Those of you who follow the blog regularly will know of my obsession with Bullet Journals and stationery. You can imagine my excitement when I was asked to try out a brand new notebook by Greenstory... made of STONE.

Yes, you read it correctly… it’s made of stone.

Developed by Dutch brother & sister duo Kaim and Yagmur and supported by copywriter Fleur, Greenstory seeks to make a difference for sustainability. The paper for the Stone Notebook is made of 80% calcium carbonate, which is waste material from marble quarries. 20% polyethylene is added, and that’s it. It uses 6X less energy to produce and leaves a 3X smaller CO2 footprint. No coating, water, acid, bleach or optical brighteners. The material can be infinitely recycled to make more Stone notebooks!

It also makes the paper waterproof and much stronger – one of the first things that I attempted to do when I received the notebook was rip the corner of one of the back pages, and while it was possible to tear it – there was a noticeable difference in the overall strength than other notebooks I have used. Continue reading

My Face Hurts

After being indoors for what seems like forever, I took today off. I love what I do, but after 12 consecutive days I needed a bit of me time. As the weather was glorious this morning I decided to make an effort and do things that make me happy, so I had a hot bath, spent time doing my hair and make-up, got the bus into Birmingham and had a wander round my favourite stationery places, treating myself to more washi tape, some flat lay props and a new notebook for a project I’m starting.

I met up with one of my favourite people for lunch – Shelley Wilson from Motivate Me  – and we went to Bacchus Bar. Sitting in enormous chairs that made us look like we were perching on thrones (yes, you may now refer to us as Her Brummie Highnesses), and indulging in a lovely scampi and chips, we talked and talked and laughed and talked and laughed some more. And now my face hurts from all the smiling I did. Continue reading

Fun Fruit Platter for Parties

I love food platters, particularly ones that look beautiful, taste yummy, are quick and simple to assemble, are suitable for most dietary requirements and provide lots of fun at celebrations and dinner parties.

This is one of my favourites – a simple fruit platter that takes no time at all to create, is a brilliant hands on dessert to end a lovely meal and is suitable for vegans and vegetarians (depending on what you choose to use for the dip). I created this platter for The Bloke and I on New Years Eve as an alternative to a baked dessert, mainly because I didn’t want to prepare a complicated recipe, spend a fortune or finish the evening by feeling bloated. It is also perfect for getting your children involved and is great for children’s parties or summer barbecues.

And yet, while it’s almost insulting to write out such a simple recipe idea, it’s something that many don’t even think about until after an event is over… So here is is:

You will need:

A selection of your favourite fruits – I’m particularly fond of things like strawberries, blackberries, raspberries, bananas, but I’ve seen lots of other ideas including kiwi fruit, watermelon oranges etc. Pick what you enjoy and what falls within your budget.

A large plate or platter

Wooden skewers

For the dip: this can also be anything of your choice – Greek yoghurt, avocado mousse and vegan lemon curd would be perfect for a healthy dip idea, or you could use things like raspberry coulis, melted chocolate, peanut butter… I (of course) decided to treat myself by melting some Nutella. Because everything is better with Nutella.

Extras: this also depends on how healthy you want to make it. Mini brownie pieces, marshmallows, bite sized flapjacks are great for adding onto the kebabs, nuts, cacao nibs or hundreds and thousands can be used for sprinkling… Anything and everything goes. I decided to add some marshmallows for a change in texture. And because it was a great excuse to eat marshmallows.

Method:

Chop up the fruit and arrange on the plate / platter.

Lay out any extras you want to include around the fruit.

Place dips / toppings into small bowls.

Place a selection of the fruit on the wooden skewers or simply put the skewers on the side and encourage people to make their own fruit kebabs.

 

That’s it. It took me a total of 10 minutes to put it together and I could sit back and enjoy it without having to worry about timings or temperature.

Give it a try – the next time you host a party for people of any age, set out this fruit platter for all of your guests to enjoy!

Self-Pity, Gratitude… and Cake

There’s nothing more inspiring than a positive person who has a goal and works relentlessly hard to achieve it. More recently I have been turning to American muscle gods for inspiration – anyone who has the ability to get up at 4am and train to that level when I can’t even manage breakfast and a coherent sentence before 10.30am deserves my upmost respect.

Today’s admiration is for Terry Crews. Not only is he a talented actor and fitness expert, but he seems to be one of the most genuinely positive and uplifting people around. I discovered a video that he uploaded a year ago on his YouTube channel, and it was some of the most profound thoughts I’d heard in a while. Continue reading

The Festering Process: How I Deal With Anger

In my experience, there are usually three ways in which people deal with anger.

The first group go from zero to sixty very quickly, let everything fly, calm down just as quickly and move on.

The second take their time – after the initial incident the rage builds and spreads over a period of days, reaching its peak long after everyone else have got on with their lives.

The third have the ability to shut off, compartmentalise and just walk away.

I am in the second group. I go from zero to sixty in about four days. It doesn’t happen often, but when something truly upsets me (and we’re not talking just a general level of minor irritation here) then I start what The Bloke refers to as ‘The Festering Process,’ during which I mull everything over to the point where I end up in such a state that even functioning beyond a certain level becomes difficult for a while. Continue reading